Synopsis
HP Australia have many parts of the business that are very low profile yet contribute significantly to delivering better customer outcomes. HP's Newcastle based Critical Watch Centre is a case in point. HP's NOC provides around the clock support for Australian businesses and helps organisations increase operational business uptime.
Goals
HP wanted to raise awareness of this solution offering.
Audience
The target audience is organisations with around 300 "seats".
Deliverables
- Client Interview
- Stakeholder Interview
- Copywriting
- Research
